Bartram, BrendanBartram, Brendan2020-06-042020-06-042020-10-30Bartram, B. (2020) ‘Academics online’: Self-promotion, competition and celebrification, in Bartram, B. (ed.) Understanding Contemporary Issues in Higher Education: Contradictions, Complexities and Challenges. Abingdon: Routledge.9780367374150http://hdl.handle.net/2436/623242This is an accepted manuscript of an article published on 30/10/2020 by Routledge in Bartram. B. (ed.) Understanding Contemporary Issues in Higher Education: Contradictions, Complexities and Challenges, available online: https://www.routledge.com/Understanding-Contemporary-Issues-in-Higher-Education-Contradictions-Complexities/Bartram/p/book/9780367374150 The accepted version of the publication may differ from the final published version.application/pdfenhigher educationonline academic self-presentation‘Academics online’: Self-promotion, competition and celebrificationChapter in book2020-05-28