Evaluating the antecedents of health destination loyalty: The moderating role of destination trust and tourists’ emotions
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AbstractAlthough the customer experience-satisfaction nexus is a highly developed body of work in the wider literature, this link has scarcely been explored in health tourism. Accordingly, this paper aims to assess the dimensions of health services experiences leading to tourists’ satisfaction and the moderating role of trust and emotions in the link between satisfaction and destination loyalty. A PLS-SEM is employed to analyze data from a sample of 225 health tourists in Egypt. The results show that health tourism experiences dimensions significantly affect tourists’ satisfaction, which in turn positively impacts their loyalty. Additionally, destination trust and emotions moderate the connection between satisfaction and loyalty. Theoretical contributions arise for scholars and practical ramifications are presented for service providers and stakeholders in the Egyptian health tourism scene.
CitationElbaz, A. M., Kamar, M. S. A., Onjewu, A-K. E. & Soliman, M. (2021) Evaluating the antecedents of health destination loyalty: The moderating role of destination trust and tourists’ emotions, International Journal of Hospitality and Tourism Administration (in press).
PublisherTaylor & Francis
JournalInternational Journal of Hospitality and Tourism Administration
DescriptionThis is an accepted manuscript of an article published by Taylor & Francis in International Journal of Hotel & Tourism Administration on 2 June 2021. The accepted version of the publication may differ from the final published version.
Except where otherwise noted, this item's license is described as https://creativecommons.org/licenses/by-nc-nd/4.0/