#Vaccineswork: Recontextualizing the content of epidemiological reports on Twitter
EditorsLuzon, Maria Jose
Perez Llantada, Carmen
MetadataShow full item record
AbstractThis study examines the ways in which information originating in epidemiological reports is recontextualized in the @ECDC_VPD account, the Twitter account of a European health agency. Using a corpus-assisted discourse analytical approach complemented with multimodal analysis, this study compares the strategies used to achieve proximity (Hyland 2010) in the space-constrained genre of Twitter with those used in the source texts. The study finds that the macro-structural properties of the @ECDC_VPD tweets have become more complex over time and the use of images to enhance meaning-making has increased. The drive to present claims as newsworthy, coupled with the 140/280-character constraint, results in the tweets containing greater relative use of stance markers and lower use of epistemic modals than is observed in the source texts. The @ECDC_VPD tweets display a greater range of engagement strategies than is seen in the source texts.
CitationOrpin, D. (2019) #Vaccineswork: Recontextualizing the content of epidemiological reports on Twitter, in Luzon, M. and Pérez-Llantada, C. (eds.) Science Communication on the Internet. Amsterdam: John Benjamins Publishing Company, pp. 173–194.
TypeChapter in book
Series/Report no.Pragmatics & Beyond New Series