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    A chaos/complexity theory approach to marketing in the turbulent South African business environment.

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    Authors
    Mason, Roger B.
    Issue Date
    2007
    
    Metadata
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    Abstract
    This book consists of articles selected by the editors from the papers presented at the 2006 Leadership & Management Studies in Sub-Sahara Africa Conferences in Stone Town, Zanzibar. Conferences are presented by a voluntary association of individuals interested in improving the leadership and management competencies of Africans. Volume I details the association’s initial efforts consisting of empirical and theoretical research investigations and reviews of studies in the area. Topics range from core leadership issues, problems in management and leadership education, and business competitiveness to an exploration of the historical context of Sub-Sahara Africa. Coupled with the research data and theoretical concepts presented in the selected articles, this volume presents an in-depth look into the strategies directed to address these issues.
    Citation
    In: Littrell, R. F. & Ramburuth, P. (Eds.), Leadership & Management in Sub-Sahara Africa: Vol.1: 142-162
    Publisher
    San Diego: University Readers
    URI
    http://hdl.handle.net/2436/42200
    Additional Links
    http://www.universityreaders.com/titles/littrell/
    Type
    Chapter in book
    Language
    en
    ISBN
    1934269123
    978-1-934269-12-1
    Collections
    Faculty of Social Sciences

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