Development of an integrated framework for satisfaction assessment of construction project teams

Abstract

With increasing competitive pressures in today‟s market, it has become critical for businesses to recognise the significance of satisfying their customers so as to ensure their economic stability. Various studies have emphasised on the need for customer focus and project satisfaction in the construction industry sector. The industry, however, has not fully embraced the practice of project satisfaction, which is grounded on meeting the needs of the customer. Though most research on project satisfaction has focussed on the client, it is essential that the satisfaction of the project delivery team and in the wider context, the stakeholders be considered. In this case, the client is the centre of gravity of the project team. In order to satisfy the project team, there are challenges in assessing their requirements. This necessitates the need to develop a unique and robust method for capturing and analysing the level of integrated project team satisfaction. In this research, the project delivery team and the stakeholders have been lumped together as an integrated project team. Therefore, integrated project team satisfaction entails recognising the client and project participants‟ requirements that guarantees project successful completion and acceptance by the team. In view of this, this research presents a framework, which has been developed to plug these needs and challenges. The framework, known as the Satisfaction Assessment Integrated Framework (SAIF) involves an integrated approach that considers the participants of a construction project as a tree structure, and each member of that tree as an intermediate or top element. Relationships and interactions of the elements, and how these affect the overall satisfaction levels of a single project, are analysed based on understanding their requirements and invoking modern satisfaction attainment theory. The framework includes a method for understanding and identifying the satisfaction attributes; multi-attribute analysis for prioritising the satisfaction attributes of the clients and project participants; fault tree analysis strategy for defining the satisfaction relationship in a particular project team; and an assessment scoring system (a combination of multi-attribute analysis, and failure mode and effects analysis methodical approach) that evaluates how much each member of the project team meets the requirements or satisfaction attributes of other participants. Hence, SAIF, a novel assessment methodology, investigates and identifies possible links and the influence of integrating the construction project team and their satisfaction attributes with the aim of improving their satisfaction levels as a team. Through the findings of this research, recommendations are made to further explore the implications of satisfying a given participant against dissatisfying the participant; and subsequently improve the satisfaction assessment process.