Destination images, holistic images and personal normative beliefs: Predictors of intention to revisit a destination

2.50
Hdl Handle:
http://hdl.handle.net/2436/618261
Title:
Destination images, holistic images and personal normative beliefs: Predictors of intention to revisit a destination
Authors:
Stylos, Nikolaos; Vassiliadis, Chris A.; Bellou, Victoria; Andronikidis, Andreas
Abstract:
This research examines the complex relationship between components of images of destinations and behavioral intentions, incorporating two pivotal constructs that have not been explored in the related literature, namely holistic image and personal normative beliefs (PNBs). Previous studies incorporating destination images as predictors of intention to revisit have mostly investigated their direct effect. This research integrates holistic image as a mediator and PNBs as a moderating variable. The findings verify the mediating role of holistic image for predicting tourists’ intentions to revisit a destination, supporting a model that incorporates a partial effect and two indirect mediations. Interestingly, only affective and conative images contribute to the prediction of tourists’ intentions to revisit a destination through the holistic image towards this destination. Moreover, PNBs moderate the effect that conative destination images have on tourists’ holistic images. Practically, the research sheds light to factors that affect tourists' tendency to select a tourism destination, which can serve as a basis for tailoring the effective positioning of destinations.
Citation:
Destination images, holistic images and personal normative beliefs: Predictors of intention to revisit a destination 2016, 53:40 Tourism Management
Publisher:
Elsevier
Journal:
Tourism Management, Vol 53, 40- 50
Issue Date:
Apr-2016
URI:
http://hdl.handle.net/2436/618261
DOI:
10.1016/j.tourman.2015.09.006
Additional Links:
http://linkinghub.elsevier.com/retrieve/pii/S0261517715300108
Type:
Article
Language:
en
ISSN:
02615177
Appears in Collections:
FOSS

Full metadata record

DC FieldValue Language
dc.contributor.authorStylos, Nikolaosen
dc.contributor.authorVassiliadis, Chris A.en
dc.contributor.authorBellou, Victoriaen
dc.contributor.authorAndronikidis, Andreasen
dc.date.accessioned2016-08-11T13:50:47Z-
dc.date.available2016-08-11T13:50:47Z-
dc.date.issued2016-04-
dc.identifier.citationDestination images, holistic images and personal normative beliefs: Predictors of intention to revisit a destination 2016, 53:40 Tourism Managementen
dc.identifier.issn02615177-
dc.identifier.doi10.1016/j.tourman.2015.09.006-
dc.identifier.urihttp://hdl.handle.net/2436/618261-
dc.description.abstractThis research examines the complex relationship between components of images of destinations and behavioral intentions, incorporating two pivotal constructs that have not been explored in the related literature, namely holistic image and personal normative beliefs (PNBs). Previous studies incorporating destination images as predictors of intention to revisit have mostly investigated their direct effect. This research integrates holistic image as a mediator and PNBs as a moderating variable. The findings verify the mediating role of holistic image for predicting tourists’ intentions to revisit a destination, supporting a model that incorporates a partial effect and two indirect mediations. Interestingly, only affective and conative images contribute to the prediction of tourists’ intentions to revisit a destination through the holistic image towards this destination. Moreover, PNBs moderate the effect that conative destination images have on tourists’ holistic images. Practically, the research sheds light to factors that affect tourists' tendency to select a tourism destination, which can serve as a basis for tailoring the effective positioning of destinations.en
dc.language.isoenen
dc.publisherElsevieren
dc.relation.urlhttp://linkinghub.elsevier.com/retrieve/pii/S0261517715300108en
dc.rightsArchived with thanks to Tourism Managementen
dc.subjectdestination imagesen
dc.subjectholistic imageen
dc.subjectpersonal normative beliefsen
dc.subjectintention to revisit a destinationen
dc.titleDestination images, holistic images and personal normative beliefs: Predictors of intention to revisit a destinationen
dc.typeArticleen
dc.identifier.journalTourism Management, Vol 53, 40- 50en
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